What did you buy that you never use? What product failed as soon as you opened the box?
THREE PRODUCTS THAT DIDN’T NEED TO HAPPEN
Every so often, a product comes along that makes us wonder if someone merely had a momentary lapse in judgement, or we really did slip through a wormhole and are living in a parallel universe.
Colgate Dinner Entrees: Colgate is a company that has done one thing very well for a very long time: make toothpaste. Since toothpaste is technically something that goes in your mouth, somebody had the bright idea that Colgate should branch out into other things that also go in your mouth—such as food. The result was Colgate- brand Kitchen Entrees, cheap microwave dinners with the Colgate brand slapped on the front. Remarkably, people did not line up in droves to buy TV dinners from the maker of their oral hygiene products.
Dumbbell Eating Utensils: It’s easy to see how this could look good on paper. People get fat because they don’t exercise enough, and because they eat too much. The simple solution: make them exercise while they’re eating! But how? Why, with weighted dumbbells for utensils of course. These things are marketed as a “gift” for dieters, but unlike most gifts they cost $160 for the complete set.
Bed Books: Now here’s another concept which must have sounded quite revolutionary at first: “What if we print books with the words sideways? People could read them in bed while laying on their side! Why did nobody ever think of this before?!” For one thing, people obviously don’t maintain the same position for hours on end while reading in bed. What if we want to lie on our backs for a while? Do we switch to a standard version of the same book?






